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In this “artwork” the goal is to connect the modern image of NIKE at the etymology of the same name, which it is derived from the famous sculpture of Pitocrito, the Nike of Samothrace (200-180 BC).

The idea was to to represent a sports scene, very dynamic, attributable to the era above mentioned which returns the value of sportiness and historicity that the brand has to express.

The composition in the end has been amalgamated with the logo, so as to create an alternation between parts attributable to this last and others to the simple illustration.

In the end overlaying a layer with a “hole” contoured (logo), we obtained a result that strikes, maintaining the typical Nike style.

17 aprile 2016